How to write a good headline for dating
And until we start reading from the bottom up, catchy headlines are here to stay.
Husband of Lorna Marquet and father of three young boys, Nick Marquet is the co-author of the book, and runs He has 11 years’ experience in newspaper, magazine and digital advertising, and more than five years running successful online businesses.
After reading a headline, readers may wonder, “Why should I read on?
” Many decide to do so because they believe from the title of the post that you, the author, can solve their problem.
So, let’s take a look at the steps required to write a headline that will attract the readers you’re looking for.
Keep your audience in mind when drafting a headline.
A headline that leaves the reader wanting more has done its job.
Take this one for example: “.” Does it make you want more? Your readers will probably look for more information in the rest of your article.
If an advertisement or a content piece lacks a great headline, it doesn’t matter how good what’s inside is.
However, a catchy headline is nothing without quality, thoughtful, engaging content that is shared and admired.
Remember: that’s the reason we wanted the catchy headline in the first place.
If you write for a publication, review older copies and look for examples that you know would work with your audience and tweak them.
Viral Nova.com, a website that repackages content that is already available, does a great job of writing compelling headlines.
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It’s like writing a wonderful book and giving it an awful cover.